The visual psychological feeling of the fabric color is closely related to people's emotions, wills and understanding of the color. At the same time, it is related to the environment and social psychology of the observer and the individual psychological characteristics of the subject. Therefore, the different psychological qualities of the fabric, Color emotional response will be different, even the same color, may also come to different psychological reactions, the fabric color of the psychological phenomena and emotions is very complicated.
1
Cold and warm colors
Visual color caused heart association by the feeling of warm and cold, such as red, orange, yellow people think of the blood, the sun ,which is warm feeling; people think of the cyan-blue, blue is water, ice, the sky ,which is cold feeling; purple and green are in the neutral stage of neither cold nor warm. Orange is considered the warmest, green is the coldest. Color sense of warmth reflected in the fabric, warm fabric has a enthusiasm, warm feeling, while the cold color fabric will redouble feel cold feeling . Color of the warm and cold will also change due to the brightness of the deviation. In addition to dark color orange is neutral, the rest are warm.
The yellow color of light color is warm, the dark color is neutral, and the turbidity is cold. Yellow-green color is warm, the middle color was neutral, dark color was cold feeling. Green in bright color, turbidity was cold feeling, neutral clear color, dark color was a individuality feeling. In addition to neutral color in the middle of the blue and purple color, the rest are cold feeling. Color of the warm and cold, not only in performance a fixed hue, and often in contrast with other colors will have different tendency to cool. Such as red, rose red are warm, but at the same time in contrast, red warmth increased, while rose red is cold.
If you add the orange at the same time contrast,Not only to strengthen the red cold feeling, even the red has a cold feeling,just as Eaton said, the color of the main reason is due to hue bias caused.
Various hues dominate feeling cold and warm of the skin along are: red, orange, yellow, green, purple, black, blue, white.Accordingly, in the design of interior color, the poor sunshine north of the room should warm color.Room sunny south-facing room should be cold color.Cold drinks rooms cool with cool colors, warm colors in the freezer, and cool colors in the boiler room improve the temperature sensation of the worker.
Color and warmth in the fabric design is also very important, such as winter warm color underwear makes people feel warm summer cool dress makes everyone feel cool.
2
Excitement and quiet color
Color can give the feeling of excitement and quiet, this feeling often with positive or negative emotions.
Color excitement and sense of calm and hue, lightness, purity are related,Especially the purity of the greatest impact.In hue, red, orange, yellow and other warm colors make people think of the struggle, blood and exciting.Blue, cyan-blue reminiscent of a calm lake, blue sky, it makes people feel calm.Green and purple are neutral.In lightness, more than 8 for the neutral, below the 7th was a sense of calm, 9th was excited.The most significant effect of purity, purity of 8 for the neutral, below the level 6, the lower the saturation. Sense of calm stronger.Conversely, when the purity is above 10, the higher the saturation, the stronger the excitement. Warm colors, bright and vivid colors were excited, dark and muddy colors were quiet.
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three
Bright and gloomy color
Lightness and purity are important factors that affect the bright, melancholy feeling of color.Brightness below the 5th grade was melancholy feeling, in 6 above, with the increase of lightness, becoming more and more bright.In terms of purity, the purity is neutral at 6th grade, the low purity and the feeling of depression is low. With the improvement of purity, the purity becomes clearer, especially the solid color, which has the highest bright feeling.Relatively bright little color has little effect on the flu, the more bright is the purple, red and purple warm colors, was a sense of depression is yellow, yellow green and purple, and orange, green, green was neutral.Even the hue of melancholy, as long as the color is clear, will give people a feeling of light, in short, bright and vivid colors show pleasure, dark and muddy colors were melancholy.
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four
Gorgeous rustic color
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five
Soft and heavy color
key words: Color psychology Color and emotion Visual color Warm and cold colors Fabric color
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